KE (Cathy) XU

I'm an ICF PCC-certified executive and family coach with 25 years of experience in talent management, where I developed 400+ of corporate managers and leaders over the years. I've spent my career inside the very systems my clients now navigate — and I know both the power and the limits of what organizations can offer.

My coaching is built on a simple belief: My job isn't to give you answers. It's to help you see what's already yours. You already carry the wisdom to lead your team well and raise your children well. What's often missing is the space and the clarity to hear yourself. Together, we work through the identity shifts, the competing priorities, and the quiet question so many managers carry: "How do I grow as a leader without losing myself — or my family?"

Because leadership and parenting are, in truth, the same work — seeing people clearly, setting direction with care, and holding both accountability and compassion. Whether you're stepping into a bigger role, managing a team through change, or trying to be fully present for your kids after a demanding day, I help you build the clarity and capacity to do both with intention.

I work in Mandarin , in person or virtually.
📩 Send me the email to book a 20-minute trial coaching session and let's talk about where you are — and where you want to be.