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Barry Florin

An executive life coach for those facing the personal and corporate problems of life that we all encounter on our journey.


About Barry

Barry’s coaching style is characterized by warmth and humour coupled with goal orientation. He believes that executive coaching offers a secure place to allow clients to process options for their success in a safe and supportive environment. Barry partners with clients toward positive change as a project that can be strategized, structured, and achieved. His strong interpersonal skills and in-depth knowledge of the corporate world and experience in the mental health arena allow him to coach leaders to the behavioural change needed for measurable results. Coaching expertise includes leadership style, organizational culture development, cross-cultural management, change management, confidence, and motivation building.

Professional Experience
A seasoned board level executive, Barry’s over 40 years of diverse international business experience lends itself to his proficiency as a coach to executives and senior managers of varying cultural backgrounds. He brings 30 years of directorships and senior management posts in the USA, UK, Latin America, Asia and Africa in the entertainment and media industry. As Managing Director at British Movietonews in London, he led international sales, marketing, production, and the implementation of their digital transfer program. While as Managing Director at 20th Century Fox in Kenya he managed film distribution and exhibition business in Kenya and oversaw operations in Uganda, Zambia, and Tanzania. Prior to that, Barry also spent time as General Manager for Paramount Pictures at their San Juan, Puerto Rico base.

In a career transition, Barry became a psychotherapist through the Human Givens Institute and spent 12 years as a practicing therapist with the Institute. While there, he worked with international clients that brought different cultural norms but shared common hopes and aspirations. Later he founded Barry Florin Coaching, a firm devoted to leadership growth. Barry combines his diverse professional experience to coach his clients toward their leadership goals. He continues to coach leaders from different countries and cultures.

Qualifications & Accreditations
Barry has completed several business leadership programs including the University of Oxford’s SAID School of Business’ Advanced Management and Leadership Program (UK), the Kellogg School of Management’s Leading High Impact Teams (USA), Stanford University’s Certified Project Manager (USA), and Cornell University’s Leading Customer Focused Teams (USA) as well CEIBS-Beijing’s Human Resources Management (China) and CEIBS-Shanghai’s Doing Business in China (China). His training as a psychotherapist includes Harvard Medical School’s Clinical Training in Mind/Body Medicine (USA).

  • United Kingdom
  • Marshall Goldsmith Certified Coach - Human Givens Institute Psychotherapist
  • Master Coach Behavioral Coaching Institute